Lobster Experience

Beautiful, chain-independent boutique travel luxury goods are like treasures: beautiful, precious, rare, unique - true "hidden champions"!

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Lobster is a unique vision and premium luxury travel network that brings together suppliers (hotels, airlines, cruise lines, DMCs, etc.), journalists and bloggers, tour operators and travel agents. The desire for a single source for sales, PR, industry events and marketing for this niche was born.

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Astrid Oberhummer is an established hotel expert and industry insider who has been working successfully in the luxury hotel industry for over 25 years.

Her partner Andreas Müller is a neurostrategist and visionary who develops tailor-made solutions for the needs of customers and partners. They brought Lobster Experience to life in 2007.

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Together with Lobster, in the form of trade fairs and trips, we get to know unique and incomparable hotels and travel modules every day, so that we are always up-to-date and can offer our customers the best products.